Marketing Services
- Market research
- Building a marketing plan
- Audience definition and segmentation
- Message mapping
- Message Therapy
- Guerilla marketing
- Viral marketing
- Marketing communications audit
- Product launches
- Architecture and development of promotional strategies
- Managing communications with distribution channels
- Employee communication
- Sales integration (sales force / sales management development)
Branding Services
- Brand assessment
- Brand management
- Brand awareness / loyalty
- Brand integration (M&A and hierarchies)
- Brand research
- Defining a brand platform (brand essence)
- Branding strategies
- Establishing a brand roadmap
- Brand implementation (and roll-outs)
- Brand maintenance
- Developing brand champions / promoting brand-positive behaviors