This infographic explores the economic impact of Black Friday, Cyber Monday, and Thanksgiving Day weekend sales, using the final statistics from 2015 (in forecast of 2016). The National Retail Federation had predicted a 3.6 percent increase for 2016 at the time of publication.
© 2016 MarketPoint LLC, All Rights Reserved
A client recently asked us, “Are there really any good reasons to consider a Facebook promotion?” (They had owned Facebook page for quite some time, but until now, hadn’t ever advertised there.) I explained that, when the circumstances are right, a Facebook promotion can be an organization’s least expensive way to engage with its followers. And that for most organizations, it’s not a particularly good place to sell.
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This MarketPoint infographic explores the impact of family-owned businesses on the U.S. and world economies. Colorful charts and tables help explain the distribution of businesses by size and by gender and the revenue contribution by gender of ownership, and list the top 10 family businesses in America, showing size and ownership. All sources cited.
© 2016 MarketPoint LLC, All Rights Reserved
This MarketPoint infographic on Brand Loyalty explores what it means to be loyal, what makes customers loyal, why customers switch brands, and the value of loyalty programs. All sources cited.
© 2016 MarketPoint LLC, All Rights Reserved
This MarketPoint whitepaper explores aspects of brand loyalty: what makes customers loyal, why customers switch brands, and the value of loyalty programs. All sources cited.
© 2015 MarketPoint LLC, All Rights Reserved
In business, the space between sales and marketing is often filled with familiar echoes and empty talk. On one side of the aisle, marketing “professionals” level scorn on sales folk, claiming they are pompous, overpaid, unable to uncover the simplest of client needs, and unreceptive to much-needed marketing advice. On the other side, sales “professionals” rail against their marketing counterparts, calling them naive, unaccountable myth-promoters, who should just shut up and do their job, generating leads. Read more
Did you know that over 2 million U.S. jobs are outsourced each year (many of them overseas)? Would it surprise you to learn that EMEA outsources even more than the Americas? Find out who’s outsourcing how much, and why. And learn tips from the experts on how and what you could be outsourcing – for greater profits. All sources cited.
© 2015 MarketPoint LLC, All Rights Reserved
This MarketPoint whitepaper takes a close look at the fascinating world of business outsourcing, and the sheer volume of work sent out each year may surprise you. Did you know that over 2 million U.S. jobs are outsourced each year (many of them overseas)? And would it surprise you to learn that EMEA outsources even more than the Americas? Find out who’s doing how much, and why. And learn tips from the experts on how and what you could be sending out – for greater profits. All sources cited.
© 2015 MarketPoint LLC, All Rights Reserved
This cybersecurity infographic explores the risks associated with cybercrime and how organizations can help mitigate risk and protect their data. All sources cited.
© 2015 MarketPoint LLC, All Rights Reserved
This Apple Infographic explores the impact of Apple’s 2015 Q1 revenues, and the company’s size, relative to other large companies and to the S&P index. All sources cited.
© 2015 MarketPoint LLC, All Rights Reserved