Communications
When someone says “communications,” what comes to mind? For organizations, the term conjures many images…
Online Meetings and Video Presentations
Remember when communication was a simple as sticking your head in someone’s office and asking a quick question? Or walking into a client location with a box of donuts? Well, those days are gone – at least for now. In a post-COVID world, business communication takes place in webinars, on GoToMeeting®, or Zoom® calls, or BlueJeans®. Instead of a human, you’re staring at a camera (or worse yet, your screen). Suddenly, the only people qualified to communicate are newscasters. Well, it doesn’t have to be that way. MarketPoint offers online presentation training modules for our clients, whether individually or in groups (much higher ROI for you!), to train your people to hold meetings, make client presentations, even speak at conferences, with poise and confidence. We work with professionals who speak to the camera for a living – and have developed a system that’s sure to leave most people feeling comfortable online. Call or email us for more information.
Marketing Communications
MarketPoints principals have managed marketing communications for decades, at companies with revenues from $20 Million to $450 Million. Unlike most consultants, we built our careers on the client’s side of the desk (not only with agencies), so we know what works, first-hand. We’re eager to put that experience to work for you, from designing marcomm plans to managing social media; from writing web copy to coordinating business pitches. We develop communication plans that are both integrated and tactically sound. We help clients develop clear message platforms and articulate them effectively to each target market. We identify client needs and map messages to each target audience. And we incorporate metrics whenever they are meaningful.
Employee Communications
Keeping everyone aligned in an organization has always been a challenge – even before COVID. We can help your organization communicate your mission, your business objectives, your values, your cultural expectations and more, in terms that everyone can understand… internalize… and live every day.
Everything Else You Need to Better Communicate
From the initial communications strategy to developing a detailed and segmented message plan, or to training key executives on the communications skills they need to work with their Boards, their staff, and the public — we’re here for you, every step of the way. Call or email us today.